The Office Times

Paperworld China to open soon

The 13th edition of Paperworld China, the highly anticipated trade fair dedicated to the stationery and office supplies industry in China, will take place from 21 – 23 September 2017 at the Shanghai New International Expo Centre in China. With strong industry support from around the world, the 2017 edition will host a total of 548 exhibitors from 13 countries and regions, including China, France, Germany, India, Italy, Japan, Korea, New Zealand, Serbia, Switzerland, the UK, Hong Kong and Taiwan.

With the show’s opening day just around the corner, numerous global renowned brands are preparing to present their latest products, market insight and industry knowledge to worldwide visitors. Some of the biggest participating names include Akashiya, Amos, Aneos, Beifa, Comix, Dahle, Durable, Edu3, Elco, etranger di costarica, Fas, Guangbo, Hamanaka, Herma, Kidstoyo, Languo, Lion, Lyra, Mindwave, Monami, Morning Glory, Online, Papier Imperial, Pilot, Platinum, Premce, Schneider, Sdi, Snowwhite, Sunwood, Topstick, Treein Art, Tsukineko, Zebra and many more.

In addition, product pavilions from Chinese regions including Yiwu, Wenzhou, Qingyuan, Ningbo, Fujian, Taiwan and Hong Kong, will also be a key highlight of the 2017 fair, with each area’s participants looking to demonstrate their innovative products, as well as share the latest industry developments from their respective regions.

“Small yet Beautiful” and “Oriental Sense Zone” form impressive show schedule

Following its successful debut last year, the “Small yet Beautiful” showcase will be featured at the 2017 fair once again. This particular highlight will reflect the evolving trends of the stationery retail industry, and will unveil a range new opportunities for the sector.

For the 2017 edition, up to 100 global leading brands will converge in this area, featuring a comprehensive product range of trendy stationery, office supplies, gifts and other lifestyle products. What’s more, a business discussion area will also be allocated to offer visitors to the area an even better sourcing experience.

Concurrent fringe events offer insight from all corners of the industry

In order to offer an all-in-one platform for both business and knowledge exchange, this year the show’s organisers have arranged a whole range of informative concurrent events. One such example is “TEDxKids” – a talk which focuses on discovering children’s creativity. A selection of students chosen from primary and secondary schools in Beijing, Guangzhou and Shanghai will share their views and ideas during the last day of the fair. This event will allow the stationery industry to connect and learn more about the needs and ideas of the next generation.

Meanwhile, yet another concurrent event is the “Seminar on Enhancing Design and Marketing for Chinese Museums’ Creative Products”. During this seminar, renowned speakers including Mr Shiro Aoki, Senior Consultant and former Executive Director COO of Japan Institute of Design Promotion, and representatives of various Taiwanese brands, will share their successful product designs and effective business models specifically for museums.



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