The Office Times

Bi-silque to present Viscom growth opportunities at Paperworld

Bi-silque, global leader in visual communication products, will be present at Paperworld Frankfurt 2018, showing how it delivers category growth for new and existing customers through digital content and assets, new products for vertical segmentation, sustainable products, processes and company initiatives.

Beth Wright, Chief Commercial Officer shared, “Our category continues to represent both sales and margin growth for the business product industry and Paperworld remains an effective forum to launch new products and demonstrate other initiatives to help our resellers take advantage of these positive trends. A major focus for this year’s stand is our overall digital transformation and how we can enable our partners with segmented content in each growth area.”

This year, at the Hall 3’s entrance besides offering courtesy services and offers on Bi-silque Lounge specially thought for customers – charging station and cloakroom – Bi-silque wants to present customers and visitors how its products embody and fit these “new perspectives” for office supplies and design that industry experts are identifying and were chosen as a theme for Paperworld 2018.

The company is offering the chance to book in advance stand tours where interested visitors and customers can explore the product offer better and up-close as well as clearly understand how Bi-silque brands are using digital approach to better support and guide customers towards success in a growing digital world.

As Bi-silque team will also be launching a World Cup 2018 Promotion still on the first quarter of the current year - that will allow dealers and wholesalers from selected European markets to win tickets to exiting games in Russia - to promote the occasion, trade show visitors will also have a chance to win tickets to cheer their favorite teams at FIFA World Cup Championship for free.

Fun focus Bi-silque European markets parties & a FIFA World Cup party surrounded by new viscom solutions and a lot of excellent food, drinks and good vibes from all corners of the world are also planned.

To find out more about Bi-silque’s brand presence at Paperworld 2018 please contact your local Bi-silque representative, go to Bi-office at Paperworld 2018  or contact our press officer: nisa.duarte@bisilque.com

 



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