The Office Times

Insights-X attracts 5,669 trade visitors

The fifth Insights-X, which opened its doors from 9 to 12 October  in Nuremberg, received 5,669 trade visitors, up 3 percent on the year before.  wended their way to the Exhibition Centre from 85 countries. 

Staged by participating companies and event organiser Spielwarenmesse eG, the show organiser says the established and extended promotional activities were warmly received by retailers and buyers.

Ernst Kick, CEO Spielwarenmesse eG, commented: “From the outset, our objective for Insights-X has been to create a high-quality event with a unique atmosphere. The solid result and the calibre of the visitors bear witness to the successful positioning of our fair for branded goods.”

With 56 percent of exhibitors and 43 percent of visitors travelling to Nuremberg from abroad, the premium expo has clearly made its mark on the international stage.

Reputed companies and innovative start-ups reflected the diversity of this industry across six product groups: Writing Utensils and Equipment, Paper and Filing, Artistic and Creative, Desktop, Bags and Accessories, and Stationery and Gift Articles. Well-known German companies such as Marabu and Jakob Maul and Swedish manufacturer NPA Nordiskt Papper were among the newcomers to the fair. 

The expo’s supporting programme included workshops and creative sessions in the InsightsArena. The adjacent PartnerLounge was exclusively available to 20 participating associations and buying groups, joined for the first time this year by TÜKID from Turkey: “All Turkish exhibitors were very pleased. We hope that our partnership will increase with new ideas and projects,” stated Secretary-General Irem Özkal. Likewise appearing at the stationery expo for the first time, German buying groups Prisma and Büroring, were able to take advantage of valuable synergies.

Ernst Kick pledges: “Insights-X is committed to quality, which runs like a golden thread through our concept, a concept that will continue to be refined and expanded with energy and dynamism. As we do so, the interests of our exhibitors and visitors will be given top priority.” Next year, Insights-X will take place from 14 to 17 October in Halls 10, 11 and 12 of Nuremberg Exhibition Centre.

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